Friday, June 12, 2009

Ray Ban and F1

In July 2004, Ray-Ban officially became partners with the BAR Honda F1 Team. The Ray-Ban logo was featured in a prominent position on the helmet visors of race drivers Jenson Button, Rubens Barrichello, and third driver Anthony Davidson. For the 2006 season, the distinctive Ray-Ban signature also appeared on the cockpit sides of Honda Racing’s RA106 race car. Honda Racing F1 Team members wore the Ray-Ban 4075 sunglasses model from its spring and summer 2006 sun collection[6].
On April 19, 2009, it was announced that Ray-Ban would continue its sponsorship of the Brawn GP team which was formed following the exit of Honda from Formula One. The distinctive Ray-Ban logo continued to appear on the helmet visors of Brawn GP’s race drivers Jenson Button and Rubens Barrichello since the Chinese Grand Prix weekend. The Brawn GP team members wear Ray-Ban sunglasses from the brand’s 2009 range. [7]

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